Go2Africa is recruiting for the role of a Content Writer to join its rapidly growing Marketing Team. Working with other internal teams, this candidate will produce high-quality, engaging, brand-aligned written content across Go2Africa’s channels. In addition, this role will contribute to the team with other content creation and digital marketing responsibilities.

Functional Responsibilities

  • Content writing / copywriting
  • Copyediting / proofing
  • Content strategy
  • Image sourcing
  • Content building
  • Quality Assurance



  • Matric
  • Tertiary Degree in Journalism or Journalism-related field
  • Additional study certificates or short courses: copywriting, SEO, copyediting, digital marketing, social media marketing, etc.


  • Minimum 2 - 3 years copywriting / travel writing experience
  • Excellent writing skills supported by a portfolio of previous work
  • Experience in brand building through content for web and / or social media channels
  • Africa / Safari travel marketing, publication, experience (advantageous)

Knowledge of

  • English language (spoken and written)
  • Writing (travel), copywriting and editing
  • Content marketing strategies and best practices
  • SEO copywriting best practices
  • Content Management Systems (WordPress)
  • Digital marketing platforms (Unbounce, Mailchimp)
  • African / Safari travel and/or luxury tourism industry


  • Communication aficionado
  • Exceptional wordsmith
  • Detail–obsessed
  • Problem-solver and decision-maker
  • Creative and strategic thinker
  • Multi-tasker
  • Ability to write effectively and efficiently considering multiple filters (SEO demands, brand’s voice and tone and purpose of copy)
  • Sound stress, deadline and pressure management
  • Sound judgment in terms of online conduct

How to apply

To apply, e-mail the following to recruitment@go2africa.com:

  • CV
  • Covering letter
  • Strong portfolio showcasing recent examples of work

Please clearly state the role (“Content Writer”) in the e-mail subject line.

If you do not hear from us in 4 weeks of submitting your application, please regard your application as being unsuccessful.