Sustainability

We are proud as part of Nawiri Group to be B Corp certified, an achievement awarded to businesses that have been verified to meet high standards of social and environmental performance, transparency, and accountability. We see B Corp as a baseline, rather than the goal, for sustainability. For us it’s a commitment of accountability to help us progress and improve our standards year on year.

As part of the V&A Waterfront, our Cape Town office follows sustainable building and operational practices. We minimise electricity use through energy-efficient systems and implement smart waste management, including recycling and waste separation to reduce landfill waste. Our procurement prioritises local and ethical suppliers, ensuring responsible sourcing for office supplies and operations.

We are dedicated to ensuring the camps and lodges we work with are sustainable and impactful. Our goal is for 100% of our booked properties to have sustainability plans that benefit both their ecosystems and communities. While no single industry-wide framework exists for African properties, we have developed our own baseline assessment based on GSTC criteria, aligned with B Corp and Travelife guidelines. This allows us to better understand each property’s footprint and offer truly responsible safaris.

We strive to build a global community of advocates who drive demand for responsible travel. As more travellers choose sustainable options, the industry shifts toward practices that benefit both people and ecosystems. To showcase our most impactful safaris, we've created our Highest Impact Safaris and Trips with a Purpose. These immersive experiences create lasting change, allowing travellers to be part of the solution while exploring Africa responsibly.